From Frazzled to Freedom

Are you embarrassed when friends show up unexpectedly on your doorstep? Do you regularly misplace important items like bills you need to pay or your car keys? Would you like to entertain more, if only you could keep your house cleaner and more presentable? Are you ready to stop making excuses and get yourself organized?
If so, then look no further. In this book, author Julie Starr Hook will take you on an encouraging journey from “frazzled” to “freedom,” helping you get organized room-by-room and teaching you how to maintain the organized life that currently eludes you.
You’ll discover:

  • How to identify the obstacles keeping you from a more organized life
  • How to begin the process of organizing both your day and your home
  • Helpful hints for organizing each room of your house: from your kitchen, to your bathrooms, bedrooms, and even your closets

Whether you’re just starting out in life, or downsizing after the kids have left home, or at any stage in between, this book can help you achieve your goal of a streamlined and simplified life. Read it, apply what you learn, and find the freedom you’ve been looking for!

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Five Starr Tips for M.O.M-Entrepreneurs

After spending seven years as a stay-at-home mother of three, Julie Starr Hook decided to become a professional organizer.

This was a great career decision. I formed Five Starr Organizing in 2003, and have been going strong for over a decade. To build my brand awareness I have done many speaking engagements, am a regular guest on Portland, Oregon’s morning show AMNW. I have also written over 250 columns on organizing and published a book, called “From Frazzled to Freedom” in June of 2012.

My best advice for budding entrepreneurs: is to not give up on your company. There are many times when a new business doesn’t pay the
bills.

1. Be realistic on how long it takes to get a business up and running. It may take 2-3 years to make money on your business. Don’t expect that money will roll in right away.

2. You have to give to get. There are many times that I can recall when I had to decrease the cost of my services or donate my services in order to build my business.

3. Explore as many “free” advertising tools as possible. I wrote for a newspaper for 6 ½ years that gave me brand awareness. I made $20 an article each week. This may seem crazy, but it built my brand.

4. Get involved in a group of others in the same industry. This will encourage you and keep you up on the latest trends, etc….

5. Keep your customers happy by good follow through and thank yous.

6. Maintain your customer list with their current information.

7. Check in with your customers as much as possible.

8. Be willing to try new marketing ideas if what you are doing is not

working.

9. Don’t let fear stop you from getting your business name out to the public. Stretch yourself!

10. Get support from friends and family. This will help give you momentum during those tough times and you can share with them the joys, too.

What is a must-have site or resource all entrepreneurs should know and follow?

Pick two or three social media outlets that you can really focus on. Don’t let social media bog you down. For me, I spend a lot of time investing in a quality website and that has proven to pay off. I am also on Linked in and Facebook. Only spend your time doing what you can devote instead of doing things half way. Find a good resource for others in your field where you can connect.

I have two Quotes ‘to live by.” “Dream Big” “Work smarter, not harder.

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Right on Target

Julie,

I have finished your book, Frazzled to Freedom!  I have begun “the purge”!  I appreciate your “gentleness” and grace throughout the book!  I am one that cannot be rushed!  I love the fact that you address the emotional and psychological issues!  I have had my time on the “couch”!

You are right on target and helped me see one of my main issues, “Avoidance”!  Your book has motivated me to get started while being gentle with myself.

I feel encouraged that I have already done quite a bit of purging in the past but not organizing. I do feel a bit of excitement!

I will be purchasing your book for a friend who was so impressed as she paged through it.

Thank you so much for writing this.

Thank you again,

Luanne

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JoAnne Drake of Willamette Woman Inspired by Julie Starr Hook

Julie Starr Hook’s “From Frazzled to Freedom” inspired me to put the book down and go deal with my junk drawer. I bemoan the fact that I’m not as organized as I want to be, but I had never seen the root cause for this. Starr Hook deals with all the excuses and reasons in a very compassionate fashion, then becomes your cheerleader when you decide to get your home in order. She advocates taking small steps but committing to a regular practice of organizing. It may feel overwhelming to take on “the kitchen,” but it’s easy to take half an hour and organize a drawer. The steps build on each other, and she gives clear directions and sensible advice for every room in the house.

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‘In Its Place’ columnist shares organizing plan – article in Statesman Journal

Read the Statesman Journal article here about Julie Starr Hook’s new book

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Congratulations Julie

Congratulations, Julie, for taking on the task of documenting your years of writing and organizing experience in book form. Your desire to encourage and empathy for those who have struggled with organizing is evident. Your style of putting tips and concepts into bite-sized pieces may make the difference for readers who have been overwhelmed or intimidated by other organizing books. Additionally, I found myself thinking that your book would make a handy reference tool for individuals and couples setting up a first home.

Anne McCallister, Inside the Box Organizing, NAPO (National Association of Professional Organizers) Oregon Chapter President

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Julie’s Book Sizzles

Julie’s book sizzles with wisdom, inspiration and practicality. Even the most disorganized person will feel comfortable and empowered reading her work. It’s refreshingly clear, leaves no stone unturned and will serve as a go-to guide for years to come. As an entrepreneur, I cannot allow myself to waste time or create more problems to solve. Implementing Julie’s techniques has been powerful and has opened up a new door of time-saving and stress-reducing results for me both professionally and personally. Highly recommended! Eric Johnson MBA, Finish Your Project Consulting.

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